Global Brand Insights Manager (m/f/d)

Global Brand Insights Manager (m/f/d)

In our 18 sites in eleven countries, we work for our mission and a global market. All over the world, people with special nutritional requirements trust in the expertise of Dr. Schär.

For our Headquarters located in Postal, Italy we are looking for a

Global Brand Insights Manager (m/f/d)

The objective of the position is to develop and design brand and communication relevant market research, define relevant Business KPI, analyze consumer data, and follow FMCG industry and gluten-free trends to support the teams’ decisions.

Your tasks:

  • Develop and implement the qualitative and quantitative brand equity and communicate relevant market research activities in collaboration with the respective interfaces such as Market Data and Intelligence teams
  • Define, measure, monitor and develop brand relevant KPIs and metrics (eg. NPS, SOV)
  • Assess the impact and effectiveness of communication activities and campaigns in collaboration with the Marketing Intelligence and Communication Team
  • Ensure appropriate implementation of the Net Promoter Score survey within our database (>20 countries). Present and discuss NPS results with global and local Marketing Integration

Your profile:

  • Academic degree, ideally marketing or commercial related field
  • 5+ years experience in consumer insights or market research
  • Analytical skills, knowledge of market research methodologies, data collection tools and statistical analysis
  • Strong communication and presentation skills
  • Fluent in English, Italian and/or German is considered a plus

Your benefits:

  • An international and appreciative working environment
  • A modern, progressive workplace 
  • An individual "Onboarding Program"
  • An optimal learning environment in our "Dr. Schär Academy"
  • Flexible working hours and smart working possibility
  • An internal fitness and language program

We look forward to receiving your online application!

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