Vollzeit
Bozen, Lana
06.07.2026
Bozen, Lana
Herausforderungen
- Projektmanagement & Onboarding: Einführung der ADDITIVE+ APPS bei Neukunden, Organisation des gesamten Ablaufs bis zum Kampagnenstart
- Kundenanalyse & Kommunikation: Erstellung von Auswertungen zur Vorbereitung von Kundengesprächen sowie internen Meetings der Projektteams
- Content & Analysen: Koordination der Content-Beschaffung und -Implementierung sowie Erstellung von Reportings
- Support & Wissensmanagement: Verwaltung von Support-Tickets und Pflege interner sowie externer Wissensdatenbanken
- Kundenbindung & Wachstum: Mitwirkung beim Ausbau bestehender Kundenbeziehungen, inklusive Potenzialanalyse von Cross- und Upselling
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Vollzeit
Bozen, Lana
28.07.2026
Bozen, Lana
HERAUSFORDERUNGEN:
- Projektmanagement hinsichtlich Implementierung der ADDITIVE+ APPS bei Neukunden
- Beratung des Kunden in Bezug auf Fragestellungen zu Online-Marketing und Software-Themen
- Abhaltung von Workshops und Tutorials für unsere Web-Apps
- Ausbau der bestehenden Kundenbindungen (Cross- und Upselling)
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Vollzeit
Bozen, Lana
04.07.2026
Bozen, Lana
Bozen, Lana
- Ansprechpartner sein für sämtliche strategischen Belange unserer internationalen Hotelkunden
- Antizipieren von Kundenbedürfnissen und Entwicklung von digitalen Marketingmaßnahmen für nachhaltigen Erfolg
- Entwickeln von Marketingplänen mit klaren Zielen, Zielgruppen, Budgets und Zeitplänen auf Grundlage der Potenzialanalysen
- Erkennen von Trends im digitalen Tourismusmarketing und Verfolgen von daraus resultierenden Ideen
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YOUR RESPONSIBILITIES
- Strengthen and further develop the organisation of the Charging Functions Software team
- Lead internal and external resources to ensure the right balance between operational control and effective delegation
- Manage hiring activities, employee development, training, coaching and mentoring
- Define, develop and monitor the technical product roadmap for charging functions and firmware, aligning it with the overall product strategy
- Align regulatory, standardisation and customer requirements with internal and external stakeholders
- Identify and drive continuous improvements in processes, methodologies and development practices to enhance efficiency and quality
- Collaborate with cross-functional teams and stakeholders to address technical enquiries and resolve issues in the field
- Support technical decision-making and contribute to strategic product development initiatives
- Monitor industry trends, emerging technologies and best practices in the development of embedded software and firmware
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Key Responsibilities
- Align Sales & Marketing digital initiatives with the overall Digital Transformation Strategy and commercial priorities.
- Identify opportunities to digitalize and streamline end-to-end commercial processes (e.g., lead-to-order, order-to-cash, campaign execution, customer journey orchestration).
- Manage digital transformation projects from planning to delivery (scope, time, budget), ensuring strong collaboration with the PMO/Transformation Office and the Commercial Process & Project Manager.
- Ensure a key user approach for relevant Sales & Marketing applications (UAT coordination, first-level support, functional analysis).
- Maintain effective communication, stakeholder alignment, and successful change adoption across all involved teams.
- Support data governance for customer and commercial data (integrity, traceability, access control, audit readiness).
- Ensure secure data collaboration with external partners.
- Promote compliance, quality, safety, sustainability, and CSR guidelines.
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Aufgaben:
- Weiterentwicklung und Betreuung des CRM-Systems (Salesforce) mit Fokus auf Lead-Management und Datenqualität
- Planung, Umsetzung und Optimierung von Performance-Marketing-Kampagnen (Google Ads, Social Media und weitere digitale Kanäle)
- Entwicklung und Automatisierung von Marketingprozessen sowie Umsetzung effektiver Lead-Nurturing-Strategien
- Konzeption, Steuerung und kontinuierliche Optimierung von E-Mail-Marketing-Kampagnen
- Weiterentwicklung der Unternehmenswebsite mit Fokus auf SEO, User Experience und Conversion-Optimierung
- Strategische Planung von Social-Media-Inhalten sowie Koordination externer Agenturen und Partner
- Analyse relevanter KPIs, Erstellung von Reports und Ableitung datenbasierter Optimierungsmaßnahmen
- Enge Zusammenarbeit mit dem Vertrieb zur kontinuierlichen Verbesserung der Customer Journey
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YOUR RESPONSIBILITIES
- Lead and oversee the Customer Quality & Methods team, ensuring alignment with the company’s strategic quality objectives
- Design and implement long-term strategies aimed at enhancing customer satisfaction and product quality
- Systematically monitor and evaluate customer feedback to identify recurring issues and drive continuous improvement initiative
- Build and maintain strong relationships with key customers to understand their expectations and proactively foster quality enhancements
- Champion the application of advanced quality tools and methodologies, including FMEA, 8D, Six Sigma, and Statistical Process Control (SPC)
- Support root cause analysis and the development of effective corrective and preventive actions
- Provide training, coaching, and ongoing support to team members on quality principles and customer engagement best practices
- Facilitate cross-functional collaboration to resolve quality-related challenges and optimize internal processes
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YOUR RESPONSIBILITIES
- Lead and coordinate the Hyperautomation product as a cross‑functional initiative within Digital Products & Innovation
- Co‑create the roadmap, priorities, milestones, scope, and governance model with relevant stakeholders
- Drive the development of core digital capabilities, including early issue detection, automated analysis, guided or automated remediation, and structured issue outputs for downstream workflows
- Ensure alignment with adjacent capabilities (diagnostics, dispatch handovers, customer‑facing settings, Hypersuite integration) while maintaining clear ownership boundaries
- Act as the central interface between Digital Products & Innovation and stakeholders in Service, R&D, Data Science, IT, Quality, and Legal
- Ensure the product fits Alpitronic’s service model, SLA logic, and operational realities
- Support Service in packaging, pricing, rollout, and customer communication by coordinating required product inputs and dependencies
- Ensure the product is scalable, reliable, observable, maintainable, and aligned with long‑term architectural goals
- Define and track success metrics such as detection rate, automation contribution, MTTR improvement, quality of issue outputs, and product adoption
- Report progress, risks, dependencies, and escalation topics to your direct manager and relevant stakeholders
- Build structure, alignment, and momentum across distributed teams
- Help establish an effective collaboration model between product, engineering, service, and other involved functions
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YOUR RESPONSIBILITIES
- Own the product roadmap and translate high‑level business goals into actionable themes, epics, and user stories
- Lead the refinement, prioritization, and continuous maintenance of the product backlog to ensure the team focuses on the highest‑value initiatives
- Act as the primary point of contact for internal and external stakeholders, balancing competing requirements and managing expectations
- Take full responsibility for features throughout their lifecycle, from discovery and conceptualization to release and post‑launch optimization
- Collaborate closely with Senior Developers to understand technical constraints and ensure architectural decisions support long‑term scalability
- Define KPIs together with Product Marketing and use data, user insights, and market research to guide product decisions
- Define clear acceptance criteria and work with the team to ensure each release meets the highest standards of quality and user value
- Lead agile ceremonies (Sprint Planning, Reviews, Refinements) and continuously improve product discovery and delivery processes
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YOUR RESPONSABILITIES
- Coordinate and manage service campaigns in close collaboration with internal teams and customers
- Monitor campaign execution, ensuring timelines, quality standards, and customer expectations are met
- Analyze campaign performance and identify opportunities for process improvement
- Ensure alignment with company standards and service objectives
- Communicate effectively with stakeholders to maintain transparency and alignment
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YOUR TASKS
- Define and manage the full product assortment (FMCG & gift products) in the Loacker Cafés
- Contribute to assortment strategy, pricing and promotional planning
- Develop merchandising concepts and ensure their implementation in stores
- Monitor performance and margins, identifying optimization potentials
- Collaborate cross-functionally with Retail, Marketing, Supply Chain and Operations
- Support new product launches and communicate assortment changes to stakeholders
- Contribute to new store openings (assortment, first orders, retail input)
- Train Store Managers and shop staff, creating engaging product and selling stories
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Vollzeit
Bozen, Lana
08.07.2026
Bozen, Lana
Herausforderungen:
- Konzeption zielgruppenspezifischer Content-Strategien samt Redaktionspläne
- Proaktives Recherchieren, Planen und Anfertigen von Fachbeiträgen sowie weiteren Unterlagen für die Kommunikation hin zu (potentiellen) Kunden, Fachmedien und Netzwerkpartnern (Internetseite, Whitepaper, Manuals)
- Konzeption, Planung und Umsetzung von Social-Media-Maßnahmen in den für ADDITIVE relevanten Plattformen
- Zielgruppenspezifisches Newsletter-Marketing
- Stärkung des Markenauftritts sowie des Bekanntheitsgrades durch kreative Kommunikationsmaßnahmen
- Umsetzung von SEO-Maßnahmen in Zusammenarbeit mit dem Corporate Marketing Team
- Planung und Organisation von Foto- & Video Shootings für die Marke ADDITIVE
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- Zusammenarbeit mit IT und externen Entwicklern bei Auswahl und Management von E-Business-Plattformen
- Definition und Umsetzung von E-Commerce-Strategien für B2B-Kunden
- Aufbau von CRM-Funnels mit Fokus auf Customer Experience
- Unterstützung bei der Entwicklung von Vertriebsstrategien für komplexe Segmente (Händler, Großhändler, Wiederverkäufer)
- Monitoring von Performance und digitalen KPIs sowie Ableitung von Optimierungsmaßnahmen
- Gute Kenntnisse von E-Commerce-Plattformen sowie deren Vor- und Nachteile
- Verständnis von Digital-Marketing-Prinzipien und der B2B Customer Journey
- Kenntnisse in CRM-Systemen sowie Funnel-Marketing
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YOUR RESPONSIBILITIES
- Monitor and understand market evolution and customer needs related to credit card terminals and payment solutions, in collaboration with Product Management
- Steer the definition of partnerships with key suppliers, aiming at ensuring a lifecycle partner support, from new product introduction, procurement, service, SW updates and end-of-life, together with key teams (Product Management, Service, Legal, Procurement, Quality)
- Scout emerging technologies and innovation regarding cashless solutions, from, assessing opportunities or anticipating threats related to technology revolution, in collaboration with Product Management and R&D
- Actively monitor key Payment Terminal industry regulation, joining technical committees when needed and ensuring a proper cascading to Product Management and dissemination in the company
- Support Product Management in training of sales forces and related teams on Cashless topics to ensure a proper dissemination and shared understanding of key elements
- Upon need, support Product Management key operations over the product lifecycle evolution (from requirements definition to product release and on-field deployment)
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YOUR TASKS
- Coordinate and ensure the accurate execution of local digital commerce operations for the EU area across marketplaces, DTC and other digital sales channels, driving flawless e-commerce execution
- Coordinate operational workflows, support product launches, assortment updates, seasonal activations, and delisting activities, ensuring timely and accurate implementation
- Manage and maintain product catalogs, content, pricing, vailability, and promotional activations across multiple platforms and systems
- Ensure consistency and quality of digital commerce master data across PIM, e-commerce platforms, retailer environments, and other connected systems
- Monitor storefront quality, user experience, product visibility, and operational performance, identifying issues and improvement opportunities
- Act as a coordination hub for issue resolution, collaborating with IT, Logistics, Customer Service, Finance, Marketing, other global teams and external partners
- Execute and monitor promotional and commercial activities, ensuring alignment with commercial priorities and business objectives
- Provide local operational insights and performance reporting, supporting business reviews, forecasting activities, and continuous improvement initiatives
- Collaborate with Digital Key Account Managers, Activation Teams, CRM Specialists, and Global Digital Commerce functions to translate commercial and marketing plans into flawless execution
- Support the implementation of global frameworks, tools, and best practices while providing structured feedback from EU regional operations
- Act as a key user for Digital Commerce platforms and tools, contributing to testing, process improvements, user adoption, and issue escalation
- Contribute to the optimization of operational processes, governance standards, and ways of working across the Digital Commerce organization
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